About

I am a highly passionate digital marketer with over six years of experience in creating content that drives engagement and generates leads. I have a Bachelor in Journalism and a Master degree in PR & Advertising, and I have worked on a wide range of projects on branding, media and entertainment. I am experienced in Adobe Creative Suite and have an eye for creating visual stories that capture the audience’s attention, and I specialise in helping businesses and creators edit & re-purpose their content to scale their brand through Facebook, YouTube, TikToks, Instagram Reels and YouTube Shorts.  

 

My most extensive collaboration and knowledge was acquired while working at Jellysmack, the global creator company, where I edited social media videos for some of the biggest creators in the world (Reaction Time, Azzyland, Infinite, Chris Klemens, Pewdiepie, Chris Ramsay etc), and progressively become an expert in social media by learning all the specifics of editing for all platforms and the psychology and attention management needs behind editing for social media and short form content like reels or shorts.